About Us

Under the Willow is a small paper goods company based in the rolling fields of North County Dublin. Launched in 2017 by designer Joan King and specialising in printed illustrations, greeting cards and all things paper. All her products are handcrafted and responsibly produced, with simplicity and quality at the heart of the brand. With a small home studio and kitchen table production, Joan combines her love for design and motherhood all under the same roof.

Initially starting out designing prints celebrating the joyful moments in life, the brand has since expanded into products inspired by love, family, home and friendship. Much of the collection is rooted in Irish culture and the simple aesthetic of nature. 

Shop the collection on Etsy or Under the Willow is currently stocked in a number of independently run stores across Ireland & the UK.

Proud member of DCCOI Design & Crafts Council of Ireland. 

Handcrafted paper products, consciously made in Ireland


Under the Willow is currently stocked in a number of indepented stores across Ireland, UK & Canada

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